May 17, 2016
Adways collaborates with Viettel Group
~Integrated with Vietnam's messaging app Mocha~
May 17, 2016- Adways Inc. (Head office Shinjuku- Tokyo, CEO: Haruhisa Okamura) is pleased to announce its collaboration with Viettel Media Company – Branch of Viettel Group (Head Office: Hanoi – Vietnam, CEO: Major Võ Thanh Hải), the biggest Telecom Group in Vietnam to deliver ads on Mocha, its free messaging app.
Mocha is a free messaging app provided by Viettel Group that has 50% of mobile users share, more than 55 million registered users in Vietnam.
Integrated with AppDriver and Seads, CPI based in-app display and video adnetworks of Adways, we become Mocha’s exclusive partner. This collaboration enables app developers to promote their apps to a large number of local users in Mocha via Adways’ app marketing services.
Adways will continue to contribute to an expansion of the market by supporting the business of app developers and providing high quality and innovative mobile app marketing services worldwide.
| Mocha Messenger is a free messaging app. It specializes in supporting its customers chat with their friends with new and interesting functions: listening to music together, voice sticker, and airtime transfer. It reached 2.5 million users after 8-month launch. |
| The biggest telecom company in Vietnam with 55 million customers. Viettel achieves 50% market share in Vietnam. |