Established new company "VECT INNOVATION, Inc." to develop new digital marketing methods and bring change to the market

Adways Inc.(Head Office: Shinjuku-ku, Tokyo, CEO: Sho Yamada) has established a new company, VECT INNOVATION Inc.(Head Office: Shinjuku-ku, Tokyo, CEO: Yuta Nakayama), which aims to develop new digital marketing methods and bring change to the market. The new company began operations on April 1, 2025.

The purpose of establishment

The digital marketing market has grown with the rapid development of the Internet environment, and has continued to evolve remarkably in recent years, bringing new possibilities through technological innovations such as AI.

On the other hand, digital marketing work is becoming more and more complex, and the scope of its tasks continues to expand. As a result, many marketers are overwhelmed with processing huge amounts of information and routine work, and are unable to fully utilize the creativity that they should be able to demonstrate. In addition, market conditions such as a declining working population and rising labor costs are accelerating the limitations of marketing work that relies on people.

In response to these challenges, Adways Group established a new company, "VECT INNOVATION," to systematize know-how, which is dependent on individual skills, with technology and data, and to achieve highly accurate marketing.

VECT INNOVATION's mission is to "create a future where challenges are born" and by making maximum use of the marketing knowledge and know-how cultivated by the Adways Group, we will help companies solve their marketing challenges, create innovative services tailored to market needs, and support the growth of various business owners.

Company Profile

Name	VECT INNOVATION Inc.
Address	1-1 Nishi-Shinjuku 5-chome, Shinjuku-ku, Tokyo
CEO	Yuta Nakayama
Date of Establishment	March 10, 2025
Capital	10 million yen
Business	AI marketing business Marketing support business Inbound marketing support business
Website	https://vectinnovation.jp/

Future Outlook for VECT INNOVATION

We will support the creation of an environment where marketers can concentrate on creative work, such as developing new businesses and improving unproductive processes in corporate marketing work. Specific service content and future developments will be announced once the details are decided.

Adways Group will continue to respond quickly to market needs, strive to further expand its services, and deliver “OMG, This is Amazing” to the whole world.