ADWAYS

Dec 19, 2024

Adways wins App Growth Award at Google’s 2024 Agency Excellence Awards in Japan

Adways Inc.(Head Office: Shinjuku-ku, Tokyo,CEO: Sho Yamada), has won "App Growth" category at this year's prestigious Agency Excellence Awards, sponsored by Google.

2024 Agency Excellence Awards

The awards program recognizes the best digital marketing agencies around the world and their efforts in leveraging Google's advertising solutions to drive client success in 2024. This award represents recognition of the most outstanding achievement in this category in Japan.

In response to receiving this award, Taketo Yokota, Senior Media Analyst of Ad Media Unit , Ad Strategy Division, Advertising Business Group at Adways, had the following comment:

We are honored to receive the "App Growth" award at the 2024 Agency Excellence Awards. We will continue to provide more specialized analysis and build a larger team to be an essential business partner that helps our clients grow their businesses.

About our agency’s entry

Adways submitted a case study of a mobile app promotion campaign that utilized Google Ads for "Sunday Webry," operated by SHOGAKUKAN INC. The case study was evaluated by a panel of judges and based on criteria set by Google, and was selected as the final winner in the category.

"In this case, we actively tested the product and approached many users through ad delivery. Winning this award gives us more confidence than ever to promote our product and help expand the advertisers' businesses," Yokota said.

About the Award

The Agency Excellence Awards recognizes the frontline agencies who have demonstrated exceptional performance by leveraging Google advertising solutions to contribute to client success and improve their workplaces.

The Agency Excellence Awards in Japan recognizes outstanding industry leaders in the following nine categories:

  • ・App Grouth
  • ・Creative Coverage (Formerly “Brand Awareness”)
  • ・International Growth
  • ・Lead Generation
  • ・Measurement Solutions
  • ・Media Unification
  • ・Online Sales
  • ・Search Transformation
  • ・Workplace Excellence

Please see below to check winners in Japan.
https://agencyexcellenceawards.withgoogle.com/intl/en_us/announcement