Adways Inc.

Press releases

March 30, 2015

Adways Breaks into Cross Border Ecommerce Market
Maximizing Adways’ strengths of “Resource” “Technology” and “Internationality”

March 30, 2015 - Adways Inc. (Head Office: Shinjuku- Tokyo, CEO: Haruhisa Okamura) announced the acquisition of 100% ownership of Tropics Media Inc. a provider of international shipping agency “Raku-Ichiban”.
As a result of this acquisition, Adways made a full scale of entry into cross border ecommerce market and will take advantage of its strong customer support in 10 countries that has been built based on over 10 year experience of advertising business.

In 2013, ecommerce market in China overtook the US and became the world’s largest scale of US$300 billion. One out of every three Chinese consumers are estimated to use cross border ecommerce* and the drop in the yen in recent years is expected to double the market growth within a few years.
(Reference: Ecommerce market research by Ministry of Economy, Trade and Industry, 2014 August)

■Cross border ecommerce utilization rate of Japan, USA and China


(Reference: Ecommerce market research by Ministry of Economy, Trade and Industry, 2014 August)

■International Shipping Agent Business “Raku-Ichiban”
URL:http://www.leyifan.com/
 International shipping agency for overseas ecommerce users
 365 day customer support by local team
 Language available: Japanese, English and Chinese (Traditional/Simplified)

Adways will take advantage of its global network in 10 countries that has been built along with PC and smartphone affiliate ad service “CHANet” and “SmartDriver” and will work on an accumulation, analysis and utilization of marketing data in the future. Furthermore Adways expects to expand this business in Taiwan, Hong Kong, Korea, SEA and the Western countries.

Adways will continue to contribute to an expansion of the market by supporting the business of customers and developing and providing innovative marketing service.

*Cross border ecommerce
It is called cross border ecommerce when consumers purchase a product(s) from foreign ecommerce website. For example, foreign consumers purchase a product(s) from Japanese ecommerce website or vice versa.

About Adways Inc.   http://www.adways.net/en/


Adways is a digital advertising network and a game publisher head quartered in Tokyo, Japan. It runs one of the largest smart phone app distribution network in Asia. Now, with over 1,000 employees over the world, Adways currently operates in 11 different countries mainly with app marketing agency service, mobile ad network and app tracking tool.

ADWAYS INC.

PR Representative Mai Miyazaki
TEL +81 3 5331 6303
E-Mail press@adways.net
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